Entretenimiento y multiplataforma, retos de la televisión pública

Con the info quiz.

During the commemoration of the anniversary 25 of Telecafé, the fourth cycle of Tele We Want Coffee Belt reaches the Future Discussion of public television: challenges, threats and opportunities, participatory space which is reflected on the challenges facing public television, how to make content to educate and entertain the children's hearings, the inclusion of young talent in regional channels, the progress of the implementation of Digital Terrestrial Television (TDT), the inclusion of populations and on the approach between the media and academia.

TV Shows We Want reaches different cities and municipalities in order to strengthen reflection and participation of viewers in their role in front of the television industry, propiciando el debate acerca de los contenidos que se transmite en la national television.

The colloquium members of the National Television Board participated, Gabriel Vieira, representative of the Universities; Suzy Sierra, representative of Civil Society, Ernesto Orozco, representative of the Governorates; Angela Maria Mora, directora quiz; Jorge Urrea, Advisor to the Governor of Quindio; Mauricio Vera, AFACOM vocal in the coffee; moderated by Gabriel Levy, Content coordinator ANTV.

Gabriel Vieira, representative of the universities before the JNTV, He stressed that children's television defines national identity that children are transmitted through the contents. As well, hizo énfasis en que los realizadores y productores deben investigar los formatos correctos y conocer a la audiencia para hacer TV infantil de calidad.

"Television has revolutionized consumer habits", Ernesto Orozco stressed, representative of the JNTV, al exponer los desafíos y las oportunidades que la digitalización representa para la televisión ante los cambios del negocio de distribución de contenidos

Al hablar sobre los retos que enfrenta la televisión en los entornos convergentes, Angela Maria Mora Soto, director of ANTV, reveló los retos que enfrenta la entidad son la financiación, la migración del user digital a la pantalla de televisión tradicional y mantener el equilibrio entre el respeto a la libertad de expresión versus los demás derechos fundamentales.

Jorge Urrea journalist said the keys to success in the transmedia environment: fragmenting audiences, los contenidos y la pauta son elementos claves que impulsarán a la regional television. Otra reflexión fue la producción de contenidos que informen y ofrezcan entretenimiento a los usuarios de la pantalla tradicional que no son objeto de medición de ratings.

Mauricio Vera, of AFACOM, destacó que los canales regionales son proyectos culturales de las regionales y teorízó sobre rol que desempeñan las universidades en la construcción de la televisión

Angela Soto Mora, directora quiz, aware of the progress made by DTT nationwide Territories, noting that they have invested $100.000 million in technical matters in deployment signal and renewal of regional channels at a technical level.

The adoption of digital standard and the development of EU-Colombia agreement are the cornerstones of the project Territories TDT, contemplating signal monitoring nationwide, The installation of 50 thousand decoders and training of producers in regulation, spectrum and content, Ernesto Orozco revealed, representative of the Governorates.

Suzy Sierra Ruiz, representative of Civil Society, emphasizes the role played ANTV inclusion population distributing DTT Territories and understand the process of transformation consumer prosumer.

Speaking about the fate of public television, Jorge Urrea ruled that it should be understood that the regional television will not end and no other content or platform can replace.

During the celebration of the 25 años de Telecafé también se realizó el panel Transmisiones deportivas en clave femenina Suzy involving Sierra, representative of the Universities; Vanessa Palacio, Director of Telemedellín; Mauricio Trujillo, Win producer Sports; moderation of César Montes, Televidente advocate of Telecafé.

 

Entertainment and multiplatform, challenges of public television